AIK Perception Study Report: Ready or Not? Citizens’ Perspectives on Maisha Namba

Kenya has recently undergone a significant digital transformation, marked by the digitization of public service delivery. A key component of this transformation is the introduction of Maisha Namba, Kenya’s third-generation digital ID. Although the project aims to improve efficiency in public service delivery, it has faced widespread dissatisfaction and strong criticism. This report looks at the views, attitudes, and concerns of Kenyan citizens to assess their readiness to uptake Maisha Namba.

Key Findings From the Perception Study

  • Misinformation about and misconceptions about Maisha Namba are exacerbated by the lack of public awareness, particularly in Kiswahili, which leaves many citizens uninformed about the system’s purpose and implications.
  • Making digital ID accessible to all, without financial barriers, is essential for inclusivity.
  • The government must ensure stringent data privacy safeguards during the Maisha Namba transition to foster public trust.
  • For Maisha Namba to be truly transformative, it must be inclusive of all, irrespective of their socioeconomic status, physical abilities, or geographical location.
  • Bridging the digital divide requires significant investment in infrastructure, inclusive design, and policies that ensure everyone can participate in Kenya’s digital future.
  • A robust digital literacy program is necessary to empower individuals to maximise the digital ID system.
  • The government must prioritize human rights, data protection, and inclusion in implementing and rolling out Maisha Namba.